• Customer Experience Truth #6 – Return On Customer Experience Initiatives Are Often Difficult To Measure, But Not Impossible

  09/19/2010

• Customer Experience Truth #5 – The Law Of Diminishing Returns Applies To Some, But Not All, Customer Experience Initiatives

  09/15/2010

• Customer Experience Truth #4 – Customer Experience Is About The Succesful Marriage Of Perception, Emotion, And Logic

  09/13/2010

• Customer Experience Truth #3 – Customer Experience Is Not Customer Service

  09/09/2010

• Customer Experience Truth #2 – Customer Experience Cannot Be Successful As A Siloed Effort

  09/07/2010

• Customer Experience Truth #1 – No One Is Delivering A Perfect Customer Experience 100% Of The Time

  09/03/2010