Born in Michigan and raised in the San Francisco Bay Area. Wife to an extraordinarily forgiving and patient man, and mother to a lively 6 year old boy, 4 year old shelter pup that thinks he’s human, grumpy old cat that also thinks he’s human, and four nameless fish.

Have worked in tech for the past 20 years in a variety of roles in operations, sales, customer success, customer experience, marketing, and people. Am a three time C-level executive at growth and scale domestic & global SaaS software companies. Published author and industry speaker. More detail here.

These days, I wear a few hats:

  • As Chief Operating Officer at Interact, I’m working with an amazingly nimble team to bring a new layer of humanness and understanding to data and online relationship management.
  • For over 12 years as Principal of CXPBootcamp and now with etc., I’ve consulted with and advised companies on the practical application of customer experience and organizational strategies to business.
  • As a mentor, advisor, and coach, I help mid-senior level leaders and entrepreneurs successfully shift from operational to strategic leadership, become intentional about their personal brand and make major career & personal transitions, and better understand their customers, employees, and themselves.
  • As part-time partner at The House Fund, an early stage venture fund investing in the UC Berkeley ecosystem of entrepreneurs, I support deal flow and advise our portfolio.
  • As an angel investor, I write 1-2 checks a year in founders and ideas that I believe in. To-date, my portfolio includes companies focused on SaaS, SMB, AI, alternative foods, and eCommerce.
  • I am a passionate advocate for education and progressive policies driving equity and personalized learning experiences within our  local public education system. As a community partner, I am acting as a Board of Supervisors appointed committee member to the Housing and Community Development and Emergency Medical Care Committees of San Mateo County, at the heart of the San Francisco-Silicon Valley peninsula.

In early 2017, I co-founded EdioLabs to help hard-working parents engage with, better understand, and help their children learn and grow with the few hours they have together most days.

I created my own major called New Media and Communications (combination of Cognitive Science, Computer Science, Psychology, English) at UC Berkeley back when this Internet “stuff” was still called New Media.

Popular Posts


email: hi@annietsai.co 
follow Annie Tsai on twitter: @meannie
connect Annie Tsai on linkedin